stay Wild stay Free

#SETRstandard

We are DRIVEN to be the best versions of ourselves. SETR is a lifestyle brand that speaks to the drive of those willing to SET the bar to a level they are willing to achieve. We are here to SET the Standard.

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Gents

Headgear

Bare

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LIFE INSPIRED

We are all going through an inner journey to be better than yesterday -

to SET us apart for tomorrow...

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Winter Collection

Rome wasn't built in a day and neither are your goals. Each season brings about new challenges and opportunities to grow and succeed. Winter is here...be ready to conquer it.

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Bare Selection

For those who know our quality, you can't deny the amazing fit and comfort. Now have the option to buy our Bare tees, removing all logos and designs while preserving the sweat wicking technology and fitted shape for the times you need a great undershirt or want to feel amazing and look good, bare.

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What's your STANDARD? Customize your order

Want to order one of our items but in a different color or fit? We value your personal Standard and taste and if available, can customize any order to your liking. Simply contact us or add a request with your order and we'll get back to you promptly.

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@setrofficial

Check out last season's gear up to 80% off!

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